Archive for September, 2009

Share In the year 2007, an online survey conducted by IBM, showed that the television sets were losing ground to the internet when it came to personal leisure time. 19 percent of all respondents stated that they spent six hours or more per day on the internet versus nine percent of respondents...

Share Vive le ROI! France doesn’t have a king anymore. If it did, the phrase would hold more modern significance. However, if you pronounced that last word as “are-oh- eye” instead of “gwah,” you’re more likely to hit something modern and quite relevant to online marketing. So, you...

Share The largest sticking point for companies who are hesitating over getting into social media is the lack of statistical evidence that shows that marketing with social media isn’t simply flushing dollars. This is a natural reason for some companies to move slowly, to try to see if the first...

Share So far, I’ve been mostly talking about the basic hows and whys of Facebook Fan Pages, also called profile pages.  These pages have unique social advantages for marketers and brand promoters, are easy to implement, and as I’m sure you know by now, there’s already a great body of knowledge...

Share Trust Agent’s Facebook Fan Page discusses the deeper meanings behind the book, instead of spamming and bombarding users to buy the book. Chris Brogan and Julien Smith actively maintain a conversation on the Facebook Page and people trust them. In this video, I casually discuss why the...