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How Coke Earns Brand Loyalty via user engagement

How Coke Earns Brand Loyalty via user engagement

Share Many companies create their Fan Page on Facebook as a part of their online Marketing strategy. But what does it take to create a successful fan page, without having a strong fan base? Here is a brief case summary of a brand which is the today the world’s number one consumer fan page “Coca...
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Is Social Media Advertisement the Storm in a bottle?

Is Social Media Advertisement the Storm in a bottle?

Share The beauty of online advertisement is that there is no TIME LIMIT. Unlike television, where you need to make your point across in a minute or less, the online advertisement allows you to capture a storm in a bottle. The question is: Do people actually spend time online and view the videos...
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Why the Trust Agents Facebook Fan Page Rocks

Why the Trust Agents Facebook Fan Page Rocks

Share Trust Agent’s Facebook Fan Page discusses the deeper meanings behind the book, instead of spamming and bombarding users to buy the book. Chris Brogan and Julien Smith actively maintain a conversation on the Facebook Page and people trust them. In this video, I casually discuss why the...
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Are you smart about the way you connect with your fans?

Are you smart about the way you connect with your fans?

Share A new study by Anderson Analytics looks into the demo and psycho-graphics of users on Facebook, LinkedIn, Twitter and MySpace. The study shows overlaps of users among these social networks and what this could potentially mean for brands. Share A new study by Anderson Analytics looks...
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