Share Many companies create their Fan Page on Facebook as a part of their online Marketing strategy. But what does it take to create a successful fan page, without having a strong fan base? Here is a brief case summary of a brand which is the today the world’s number one [...] ...

Share After all the Fan page concepts and advantages discussed in our previous blogs, I hope now you are convinced and ready to set up your own fan page. Here is a step-by-step procedure to guide you with your Fan page: 1) Set up your Fan page: 1. To create your fan page, you need [...] ...

Share The beauty of online advertisement is that there is no TIME LIMIT. Unlike television, where you need to make your point across in a minute or less, the online advertisement allows you to capture a storm in a bottle. The question is: Do people actually spend time online and view the...

Share In the year 2007, an online survey conducted by IBM, showed that the television sets were losing ground to the internet when it came to personal leisure time. 19 percent of all respondents stated that they spent six hours or more per day on the internet versus nine percent of respondents...

Share Vive le ROI! France doesn’t have a king anymore. If it did, the phrase would hold more modern significance. However, if you pronounced that last word as “are-oh- eye” instead of “gwah,” you’re more likely to hit something modern and quite relevant to online marketing. So,...

Share The largest sticking point for companies who are hesitating over getting into social media is the lack of statistical evidence that shows that marketing with social media isn’t simply flushing dollars. This is a natural reason for some companies to move slowly, to try to see if the...

Share So far, I’ve been mostly talking about the basic hows and whys of Facebook Fan Pages, also called profile pages.  These pages have unique social advantages for marketers and brand promoters, are easy to implement, and as I’m sure you know by now, there’s already a great body...

Share Trust Agent’s Facebook Fan Page discusses the deeper meanings behind the book, instead of spamming and bombarding users to buy the book. Chris Brogan and Julien Smith actively maintain a conversation on the Facebook Page and people trust them. In this video, I casually discuss...

Share In my last post, I mentioned that there is a great way to boost brand image, increase customer loyalty, and engage new visitors to your Facebook Fan Page. Many companies have done it well, online and off, but doing it online has the extra benefit of visibility – anyone who participates...

Share This era requires one to not only SELL their products but also their Fan page. Funny, isn’t it, it’s a commodity that reaps its benefits not via revenue, but via fans! So think of your Facebook Fan page as a project. Like any project, the success of it not only depends [...] ...